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IV TOSHAIN
 

VISUAL THINKING


Toshain’s objects, paintings videos and instalations exist as a physical form of media, whose primary function is purely visual communication - immediate perception, feeling, mood, meaning, as well as fleeting memory images. Visial stimulation based on the the idea that form is disseminateing knowledge more effectivly than almost any other viacle of communication. It is intuitive, universal and international, it knows no limits of thoung, vocabulary or grammar and it can be percieved by the literat as well as the non literat.

Nowadays NON verbal ways become incrisingly important as humans need to navigate true more and more information on dayly basis. The comunicative and expressive dimension of form touches the inner core of humanity like no other medium. You always have an access point.

The forms are based on 3D visualisation and basic principles of mathematics: addition, subtraction, multiplication and division. As more tiles are added to the sequence so the design grows and creates a pattern. Its structural units include line, shape, color, form, motion, texture, pattern, direction, orientation, scale, angle, space and proportion. The elements in the image represent concepts in a spatial context, rather than the linear form used for words and linear way of thinking.
Throughout history and especially in ancient cultures visual language has been used to encode meaning.

I.T