Tate Modern

Pop Life: Art in a Material World will propose a re-reading of one of the major legacies of Pop Art. It takes Andy Warhol’s influential practice as a starting point, exploring his notorious provocation that ‘good business is the best art’. It looks to the various ways that generations since the 1980s have created their own brands, engaged in self-promotion and developed ideas around the mass media, celebrity and the artist’s persona. Among the artists represented will be Tracey Emin, Damien Hirst, Keith Haring, Martin Kippenberger, Jeff Koons and Takashi Murakami.

For the exhibition, Tate Modern will recreate Damien Hirst’s performance shown at Cologne’s ‘Unfair’ art fair in 1992. Identical twins will sit beneath two identical spot paintings for the duration of Pop Life: Art in a Material World. Tate Modern is appealing for identical twins to take part in this performance. If you would like to be involved, please email twins@tate.org.uk.